Voiceover service / 08

For the pause between a call and the right connection

On-hold messages

Useful, brand-aligned on-hold messages that keep callers informed while they wait to connect.

Brief this service

The production context

A useful voice gives the message a clear way through.

On-hold messaging can do more than fill silence. It can make a wait more useful, introduce services clearly and preserve a sense of care while a caller is waiting for the right person.

Best for
  • Service updates and opening hours
  • Product and capability messages
  • Call queue information and reassurance
Voice direction

Warm, concise and clear. The message should be helpful to a listener who may hear only part of the sequence.

What to share

Share the message order, total call-flow context, music treatment, desired rotation and telephony file requirements.

Before recording

Give the brief room to be specific.

These production notes help clarify the decisions that influence the voice, timing and delivery of the finished recording.

  1. 01

    Prioritise information a waiting caller can use immediately.

  2. 02

    Avoid overloading a short message with too many offers or details.

  3. 03

    Confirm whether the messages will rotate alongside music or other updates.

Service questions

Questions clients often ask before they record.

01How many messages should an on-hold sequence include?

The right number depends on call patterns, message length and the useful information available to the caller.

02Can messages be refreshed later?

Yes. A clear file and message structure makes future updates easier to brief and manage.

Ready when the brief is.

Tell us what the audience needs to hear.

Start the production brief