Podcasts & spoken editorial

Spoken editorial, podcast introductions and narrated blog content with a clear human presence.

The production context

A useful voice gives the message a clear way through.

Spoken editorial has room to breathe. Whether it is a podcast opener, a series of narrated articles or a thought-leadership programme, the voice should make the content feel deliberate, listenable and unmistakably yours.

Best for

Podcast openings and segments
Narrated articles and thought leadership
Editorial series and branded audio

Voice direction

Present, articulate and shaped around the audience’s listening context. The performance should sound authored, not automated.

What to share

Share the editorial purpose, audience, script, series format, music or sound design reference and episode schedule.

Before recording

Give the brief room to be specific.

These production notes help clarify the decisions that influence the voice, timing and delivery of the finished recording.

01
Clarify whether the listener is new to the topic or already informed.
02
Build in room for titles, credits and recurring series language.
03
Give the voice direction enough context to support a distinctive editorial tone.

Service questions